BookTok, a growing community on TikTok that’s focused on books, is taking over the app and making reading the new hot thing. What started with simple book recommendations and reviews has evolved into viral trends, with users sharing emotional reactions, book hauls, and reading vlogs. Books featured on BookTok often soar to bestseller lists, showing the massive influence this community has on the literary world. The word “BookTok” is even plastered all over Barnes and Nobles these days.
What makes BookTok special is how it’s changed the way reading is viewed. It’s no longer just a solitary activity; it’s a social one. The platform has made reading “cool” again, creating a space for people to connect over shared love for books. This shift has made reading feel more accessible and fun, drawing in people who may not have considered themselves avid readers before. My little sister has recently joined the BookTok crowd and consistently posts reviews and “reading wrap-ups.” It looks like this community is only going to keep growing, so it might be a good idea to hop on the train!
Photo from my sister’s BookTok:
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